In this self-study intensive, you will learn how to plan, design and build book funnels that will not only amplify your book's reach but also lay the foundation for a thriving online business.
The #1 Mistake Authors Make: THEY DON’T BUILD Their List
The most important thing you can get from your readers is NOT the money from purchasing your book. Yes, that $1-$10 profit you get when someone purchases your book is great. However, if you don’t have a process in place that allows them to get on your email list, you are leaving hundreds (if not thousands) of dollars on the table, especially if you are a coach, speaker or entrepreneur.
When someone purchases your book, they are saying not only are they interested in a particular topic, but they are also interested in what YOU have to say about that particular topic. They have the problem that your book solves and they are interested in YOUR solution. These readers are potential candidates for your other products and services, including your workshops, online courses, coaching program, membership programs and more.
You need to have a system in place that allows and encourages readers to connect with you and get on your list. You need an effective book funnel!
"Creating Book Funnels From Scratch" is a comprehensive home study course designed for authors like yourself who are eager to amplify your reach and establish a lasting connection with your readers. This course delves deep into the intricacies of book funnels, guiding you through the process of captivating potential readers even before a book's release. With modules ranging from the significance of pre-book funnels to creating powerful lead magnets such as digital planners, you are equipped with tools that will help you build your list and generate more revenue from your books.
Dive into the "Pre-Book Funnel" module and discover the strategic importance of engaging your potential readers long before your book hits the shelves. You'll learn the art of offering enticing digital gifts, such as sample chapters or resource guides, all to build a robust email list. By the end of this module, you'll have a ready audience eagerly awaiting your book's launch.
In the "Building a Book Funnel" module, you'll gain a step-by-step guide to setting up a funnel that works for your book. Uncover the essential components, from lead magnets to autoresponders, and understand the nuances of automation. You'll learn to design captivating landing pages that resonate with your readers, guiding them seamlessly from initial interest to purchase.
Move beyond traditional lead magnets and embrace a tool that's customizable, versatile, and offers a unique edge in today's market. You'll navigate the design process, from selecting the type of planner that resonates with your audience to the intricacies of layout and design. Plus, you'll explore ways to monetize these planners, integrating them into your business model as invaluable lead magnets or even as a new revenue stream.
More than 20 recorded trainings where I will take you step-by-step through the same process I have used to build book funnels for myself and my clients.
Presentation handouts, sample landing page copy, email copy, planner templates and more that will help you implement everything you learn in the program.
Don't miss the opportunity to elevate your author journey, enhance your audience’s experience and generate more revenue from your book.
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Because of the digital nature of this course, there are no refunds. If you have issues with the course, please contact us at [email protected].
Vanessa Collins
Certified Digital Marketing Professional
Vanessa Collins is an author, publisher and Certified Digital Marketing Professional (CDMP). She helps small businesses and entrepreneurs develop digital marketing strategies so that they can monetize their message without getting lost in the sea of technology that is available. She owns Vanessa Collins LLC which is a business coaching and consulting firm specializing in author/publishing coaching, social media branding, and business planning. Vanessa also co-owns Heart Thoughts Publishing and Tahitian Black Companies. She has personally written and published 8 books and two publishing companies and coaching firm have helped over 50 authors totaling over 100 books.
As a certified digital marketing professional, Vanessa shows her clients how to navigate the waters of digital marketing and social media to increase their brand recognition, customer attraction and retention. Vanessa stays on the cutting edge of technology and provides timely information for her clients so that they can make fast, informed decisions about their business. She also provides various professional business services including web design and social media management. She is the creator of Digital Mastery for Women and Digital Mastery Academy.
Vanessa is certified in the following TEN digital marketing areas:
Customer Value Optimization
Content Marketing
Customer Acquisition
Email Marketing
Social and Community Management
Search Marketing
Analytics and Data
Optimization and Testing
eCommerce
Copywriting